Political Trackers: Potentially benefitting society, but more likely not.

Here's a recent article on political trackers from the Star Tribune:

http://www.startribune.com/politics/state/101038219.html?elr=KArksLckD8EQDUoaEyqyP4O:DW3ckUiD3aPc:_Yyc:aUycaEacyU

I haven't really heard of these people before, but it doesn't really surprise me given the ease of recording and disseminating video now.

One of the goals of tracking as listed in the article is ensuring politicians keep the same message instead of telling different groups what they want to hear, which seems to be a good thing. However, if it's more a witch hunt for the "gotcha" moment as is also mentioned, I wouldn't view it as favorably. Since people are rarely as noble as they like to make out, I tend to think it's more of the latter than the former.

Either way, I'm a bit skeptical of this tactic. It seems regardless of the intent, if this is employed successfully, the end result will be encouraging political parties to get candidates that can maintain a strict public persona without any hiccups or flaws, which is likely to mean that they're good at being fraudulent. The less politicians are able to be human and err (in normal ways, I'm not referring to corruption or anything like that), the worse off we are.

Thoughts?